Friday 13 February 2009

Students + Sustainablity = NOW!

Tuesday 10th Feburary 2009, spelled the day of Josh Liandu's awakening to the importance of sustainability in design, and in the shaping of our future. The discussion took place over a lunchtime, and was heavily attended by students and tutors alike, over a wide spread of the design disciplines. I'm not going to lie, walking into a room full of the likes of Mike Press, Seaton Baxter and Jonathan Baldwin, is fairly daunting. Especially when you know that they're now not lecturing you, but are there on a level par to listen to and comment on YOUR views.
Orchestrating this all was young Graphic Design student, Struan Pendriech, currently a 2nd year at our very own Duncan of Jordanstone. It was some-what inspiring to see someone my age so passionate about the issues surrounding sustainability - but I'll spiel more about that later.

Basically, the discussion was a student led workshop on the subject of embedding sustainability in the curriculum. Advertised as a real opportunity for students and staff to listen and talk with other students in a cross disciplinary setting, about how our briefs, workshops, teaching and such, might be improved or even radicalized, in order to meet student expectations and ethical issues.

Here's what I took from it...

The main issue in connection with sustainability, being addressed, was 'How do we make our students more receptive to sustainability?'. Struan began by bringing a figure, that Jonathan Baldwin had pointed out to him from a section in The Higher Education Academy's 'Networks magazine'. The figure [shown above] points out the pro-sustainability influences on a student, whilst they're at college or university. I found the diagram useful as it began to provoke thoughts in my mind that I hadn't tackled before, it also opened up the floor of the discussion and got the ball rolling.

The briefs were one of the first factors that were brought to the table. Issues raised were that we've successfully managed to get sustainability and force it into a box that we can neatly tag on the end of a brief, but that we need to make sustainability the main issue that the briefs are based on. People talked about maybe looking into the materials we get to use as students, whilst others complained about the time scales we are given. I agreed with what was said about looking at making the briefs about sustainability rather than just trying to incorporate it into them. This was also touched on a little later on in the workshop, by Seaton Baxter, an honorary Professor in Duncan of Jordanstone's School of Design. He said that because of our changing world, the new briefs for our projects should be coming from the "real world", and should be integral to how we as students are taught. All these points were good, but they didn't REALLY answer the question for me. He also said that the magnitude of the problem is great, and that it's how we really UNDERSTAND the problem that's going to start making a difference.

Someone who I was surprised to see at this discussion, was Grant Payne, a 1st year Product Design student at the university. He was sat on the main table, and had a few good things to say on the issue. One of those being that we need to, "Set a date for change.", I believe is how he worded it - reminding me a lot of something President Obama would have said on his historical road to the White House! This statement was well received and led to many of the points raised. Good job kid.
I think it was Jonathan Baldwin who raised the point which dwells in the back of all designers minds, that primarily, a lot of the problems with the environment today have been brought about by POOR design and a shear lack of forward planning from designers. This was a good point, as it reminds us that we can look back at the mistakes that have been made, and make sure that we learn from them and aim to design for a more sustainable world.

Mike Press, the university's 'Chair of Design Policy', was also attending the discussion and acted as the physical representation of college management, and this meant he had to field many of the somewhat "awkward" questions directed at the board. Nevertheless, he shared many useful insights, and put across loads of good points. One of the questions put to him, was querying the aims of the University in the re-design of Duncan of Jordanstone College, to make it more ecologically sound. His reply referred to the recently erected Queen Mother Building on the Dundee University campus, and it's good example of ecological architecture.
He spoke on sustainability not just being an attitude change, but also being a 'lifestyle' change, and believed that many designers' ethics would be continually challenged over the course of their careers. An example of this that I have encountered, was when Visiting Professor at Dundee University, Colin Burns, came to speak to our 2nd year Product Design class last semester. He shared with us his run in with a major superstore retailer [that will remain unnamed], that he said he'd never work for, then was offered a project by them that paid extremely well, and was put into this complex situation.
A couple of other key things he said were that when you need something to change, and just looking at ideas in general, things from the top down never work. I felt this was an interesting statement, obviously fairly generalised, but an interesting statement none the less. And also, he really believed that the key engine of radical and revolutionary change had arrived, and that we should strike while the iron is hot.

Because of the open floor, this discussion allowed for many interesting and radical views. A young foreign student, who I thinks name was Gonzalez, brought one of these such views. He said that sustainability was about how we lived today, and that it was based on what our ethics were. this was all based around his 'Concept of Human Conversation', and it's importance to everything. I liked how he said that how we're going to live tomorrow, all revolves around how we live today. working together, we should aim to say that EVERYTHING we design WILL be sustainable and therefore, inevitably take full responsibility for our own actions if they're not.

I, Josh Liandu, am speaking as "the Converted". I began my University career a year and a half ago with the notion that recycling and sustainability, and such like issues, were "not cool" and, at most, lurking in the background of design today. Over the past 18 months, I have soaked up a fresh set of ethics and views from my projects, lectures and chats with my tutors, etc. Sometimes it's felt like the media are creating a panic or a "media-frenzy", and it's that factor that has put me off worrying about sustainability in the past. I believe that sustainability is not a matter of us trying to preserve the earth, as it's been around for billions of years and will easily be able to rectify itself. I feel it's a lot more selfish than that, and that it's all about looking after ourselves, as humans, and preserving our descendants. And as far as the issue of sustainability in the curriculum, I agree that the briefs need to be based ON designing for sustainability, and not just trying to work it in at the end, even making it a pass parameter in every brief..I'm not sure. What do YOU think?
This workshop or discussion, or whatever you want to call it, was a huge learning experience for me. It allowed me to absorb heaps useful information and lots of views [some I agreed with and some I didn't], but most importantly, it raised my awareness surrounding the issue of sustainability in design an in the world we live in today. And this I feel deemed this event a success.

The next meeting was arranged for 27th March 2009, and is aimed to bring together not only the people who met up this week, but also a whole load more people, and hopefully, Unbox's involvement will help to bring this issue to the forefront. Also look out for the 'Sustainability Forum', that Jackie Malcolm heads up. More information on - https://secure.dundee.ac.uk/design/TLforum.php.
Hit us back with your views and tell me what you think should be done about this issue of making our students more receptive to sustainability, and how it should come about.
Would love to see you all in the Reception Room [above the library] on the 27th March. Things will kick off around 12.30.


Cheeers.


*_*
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7 comments:

  1. Good post Josh, sustainability is definately the way forward. My post on http://innovation-creation.blogspot.com/the "sustainability" will be up soon.

    Grant Payne

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  2. nice, wish i had'nt forgotten about it! i still find that its not easy being sustainable. itd take a governmental effort to really make a difference.

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  3. A COMMENT FROM MY MUM...

    Really interesting Josh (from the perspective of an interested bystander). Was curious about your bit on "looking after ourselves as humans and preserving our descendants". However does your blueprint for our future include space for the sustainability of preservation of the balance of nature? i.e. the dwindling non-human species on our planet need a voice.

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  4. A REPLY TO PADDY'S MUM :]

    Thanks for the comment.
    Obviously the preservation and the up-keep of the balance of nature is also one of the key issues regarding sustainability. We're looking to meet up with again sometime next week, so i'll definitely put this forward as another key issue. Is there any other things you feel we have overlooked regarding this subject?

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  5. Well done Josh! You have raised a few interesting comments after the teaching and learning forum. Most importantly the presence of students is a valuable contribution, so well done to Jonathan for that one! And let’s not underestimate the value of the first year voice! Well done Grant!

    Having delivered creative briefs for students on the subject of sustainability my main aim was to create awareness and inspire students to be critical of the subject in relation to design. It is a huge and important issue for students and lecturers alike. Lecturers are still learning about the importance of the subject in relation to design, both in their own practice and their teaching.

    We are now suffering the effects of a society and culture that has allowed consumerism to control our existence. Design has been a contributing factor in promoting this culture where wealth creation has been seen as being the driving factor for success. We have to be aware that ignorance of its effect has been a cause of the global issues we face today. As designers we now face a challenge that requires us to question our values and design ethics.

    Most companies are faced with the issue of economic gain and the continuity of employment, not just for themselves, but for their employees. Where does ethics fit into this? It is an agonizing dilemma, when faced with a client who is just not interested in ethics but purely in monetary gain.
    We can only stand by our values. I believe it will not be the few famous designers who make the difference, but the many new graduates, with a new vision, built on sustainability and ethics, who will make the large scale differences.

    My experience of clients is that they have not even considered the subject in relation to their business practice in many cases and I have therefore recommended that they produce an environmental policy for both marketing and business activity. So you see it is possible for us all to make the small changes necessary for the future health of our existence.

    Let’s shape the new vision for design which relies on sustainability and ethics as core values!

    Join the blog: http://www.thinkdesignethics.blogspot.com

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  6. A great post, with much insight on what was a very interesting discussion. The key thing for me was the considerable interest from students and from many staff on the issue of sustainability, and the need to move things forward with some haste.

    While I am a "physical representation of college management", that was not why I attended. I came along because this issue is a vital one for all of us, but it is an issue that has taken far too long to make an impact on the mainstream of design education. Twelve years ago I wrote this - http://www.co-design.co.uk/mpress.htm - and when I wrote it there was the expectation that we were immediately destined to propel design practice and education into a sustainable future. That, unfortunately, didn't happen. And so, here we are, twelve years later, with the global economy in chaos and an environmental and social disaster already unravelling before us.

    History teaches us many things, and here are two of them: 1. We wait until a crisis unfurls before we act; 2. Sustainable change never comes from above, only from below.

    Right now what is confronting us is not a crisis - no, it is far more serious than that. We are flying blind into a catastrophe, and simply have no idea how things will resolve in the months and years ahead of us. The upside of all this is that we are impelled to act to solve the problems facing us - so there is far more potential for us to take the kind of radical action - in terms of design and other issues - that is necessary. Some at the meeting talked about the need for "revolution" and I agree that this is what is needed.

    But action can only be propelled from "the bottom up". Change does not come from 'leaders' - whether they are design icons or college managers. Change comes from a groundswell of idealism that gains allies at all levels. This may be, and most usually is, captured and focussed by 'leaders' to enable change - but it has to be driven by a collective impulse.

    I would hope that this first event can represent the start of a college-wide conversation through which students and tutors can work together to develop new directions and priorities. Jackie Malcolm has already helped this on its way with her initiative on sustainability, and we must build on this further.

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  7. Dear Unbox,

    Once, the idiots were just the fools gawping in through the windows. Now they've entered the building. You can hear them everywhere. They use the word " cool" . It is their favourite word. The idiot does not think about what it is saying. Thinking is rubbish. And rubbish isn't cool. Stuff & shit is cool. The idiots are self-regarding consumer slaves, oblivious to the paradox of their uniform individuality. They sculpt their hair to casual perfection, they wear their waistbands below their balls, they babble into hand-held twit machines about that cool email of the woman being bummed by a wolf. Their cool friend made it. He's an idiot too. Welcome to the age of stupidity. Hail to the rise of the idiots. Hail IPD. Idiotic Pointless Design.

    Will Gates

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